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‘Bad Ads’ and the Study of Rhetoric

Edutopia – Jori Krulder

“Rhetoric and media literacy are essential skills for students, but where to begin? On social media alone, students are hit with a never-ending barrage of persuasive messages. Ads are pervasive, and although students are often aware that they’re being influenced, knowing how persuasion works gives them a whole new power to understand and affect their world.” (more)

What Separates a Good Blended Learning Program From a Bad One?

Ed Surge – Rebecca Recco

“These days many schools tout blended learning programs when marketing their school to potential students. And in a way, this does make sense. Blended learning can combine the flexibility of online instruction with the benefits of in-person teaching. But much like nutritional claims, such as “all-natural” and “healthy,” the term “blended learning” can mean just about anything depending on how you define it.” (more)

4 steps to help students develop a healthy media diet

E-School News – Stacey Pusey

“With the proliferation of technology in school and at home, parents are looking for direction on how to keep their kids’ media habits in check. Librarians, who are often at the front lines of media and tech in schools, can provide that crucial guidance. The discussions shouldn’t focus on denying technology, though, said Michelle Cooper, library media specialist at White Oak Independent School District (ISD) in Texas, in the edWebinar “Achieving Media Balance in a Tech-Immersed World.” Instead, librarians can help families learn how to maintain a healthy balance and become good digital citizens.” (more)

Heeding the voice of school experience

District Administration – Elyse Doti Cohen and Matthew Pearson

“Principal retention is a national issue. According to The School Leaders Network, “25,000 principals (one-quarter of all principals) leave their schools each year, leaving millions of children’s lives adversely affected. Fifty percent of new principals quit during their third year in the role.” In New York City, the nation’s largest school system, addressing principal turnover across more than 1,800 schools is critical to student achievement. In 2014, the New York City Department of Education’s Office of Leadership created the New Principal Support (NPS) program to reduce turnover and help experienced principals grow.” (more)

Taking on teacher attrition

E-School News – Hilary Scharton

“We once believed that teacher effectiveness dramatically increased for the first three to five years on the job and then plateaued. But recent research suggests that substantial growth in effectiveness can be seen for the first 12 years on the job, and likely longer. This suggests that teacher quality develops over time and that experience can influence effectiveness. We also know that students who have highly effective teachers for three years in a row can score 50 percentile points higher on achievement tests than students who have less effective teachers three years in a row.” (more)

Poll: The Majority of California Parents Like New State Report Card

Education Week – Daarel Burnette II

“Despite all the criticism, California parents are pretty fond of a redesigned and highly controversial statewide school report card, according to a recently released poll conducted by USC and a prominent think tank. The report card was released last year as part of California’s new statewide accountability system. The state was one of the first to publish a report card compliant with the Every Student Succeeds Act.” (more)