The Guardian – Helena Pozniak
“Shocked by claims about miracle beauty products like “anti-ageing” lotions, medical science student Brigitte West decided to investigate the truth behind the cosmetic industry. But, much to her surprise, she found that many claims were underpinned by rigorous science. Her discovery led her to co-found a popular blog called beautybythegeeks.com, which explores the science behind beauty products. When she graduated from Newcastle University last year, she decided to turn it into a business. West and her colleagues – all science students or graduates – worked out how to start making money from their venture with support from an enterprise incubator (an organisation that helps accelerate the growth of startups) at the University of Newcastle, along with business mentoring and grants.”(more)