Read Aloud 15 minutes – News Release
“Despite widespread agreement among parents that reading aloud has an “extremely positive” impact on brain development, a new survey conducted by YouGov for the non-profit Read Aloud 15 MINUTES also found that fewer than half of parents (46%) read aloud with their children every day, and only 34% do so for at least 15 minutes. Even among those who do read aloud daily, few begin from birth — as recommended by the American Academy of Pediatrics. And while six in 10 (62%) parents have received the advice to read aloud to their children 15 minutes every day starting from birth, only 8% actually do. “Read Aloud 15 MINUTES believes that when these numbers change — when daily reading aloud, from birth, becomes the national caregiving standard — we will see a drastic change in school readiness,” says the non-profit’s President and Co-Founder, Dr. Candace Kendle.”(more)