NPR – Anya Kamenetz
“Ideas42 — a nonprofit research-into-action lab — designs policy interventions to help people make better decisions about their lives. Its primary method is through what’s called “behavioral science” — applying insights from psychology and other social sciences to real world problems. Their high-profile scientific advisors include Richard Thaler, behavioral economist and co-author of the book Nudge: Improving Decisions About Health, Wealth, and Happiness ; and Daniel Kahneman, psychologist and Nobel Laureate and author of the book Thinking, Fast And Slow. Education is one of several program areas at Ideas42, along with health, poverty and development, consumer finance, and sustainability.”(more)