New York Times – Amy Zipkin
“Advances in digital technology have created competition for the Common Application, the pioneer of the one-app-fits-all concept, and so the ways to apply to college have multiplied in the last few years. There’s the upstart Universal College Application, similar in format to the Common Application, and portals like Xap, Embark and ConnectEdu, which make it easier to use a college’s own application.”(more)